Whatever you want to say about influencers, they are the most important way to promote and view products you would like. They are comparable to our current models, with a slight increase in depth and relatability. Naturally, this means that we’ll talk about influential Saudis or Saudi residents who continue to extol the nation’s modernity and talent to the rest of society. With over 600,000 followers, Jeddah-based beauty, fashion, and lifestyle blogger Lama Al-Akeel is a true example of this success.
She has a degree in fashion design. When lama was young, she developed a strong interest in fashion design: she used to have an art book in which she frequently drew models’ clothes. She studied it at university years later, learning everything from retail and fashion show production to fashion merchandising. While contemplating, Lama began a blog in 2012 that zeroed in on design industry related news and subjects. But when she started posting about her university-created fashion designs and looks, she got a lot more attention. In the end, Lama made the blog more about her life as a fashion student—all about what she wore, what she did at school, and how she made clothes. she created an Instagram account to promote the blog.
Learn more about her through the following five facts.
Lama is a fashion designer.
Lama majored in fashion design while attending Dar Al Hekma University, a prestigious women-only institution. She even worked on her own graduation design projects, which included everything from a fashion show to graduation itself.
She regularly attends FAB functions outside of the Kingdom.
The fashionista has worked for MAC, Harvey Nichols, numerous local designers, and even Pantene. She has also worked in Dubai, London, and a number of other major cities.
She is such a powerful influencer.
Being a powerful influencer, lead her to let bulgari to work with her.
Cartier was the first brand to collaborate with
While she was a student, she collaborated with a brand for the first time. For their 2016 Amulette de Cartier campaign, Cartier flew me to Dubai.
She looks to add a value for the brand she collaborates with
“It is extremely important that the brand not only represents me but that I can effectively represent the brand: we need to mutually add value to each other. The core message behind the brand is another aspect that I find extremely important. For example, I love working with Tresemme because they are all about female empowerment and they actually put that into practice: they basically have an all female team – from the models to the photographers”.
