“Keep your face always toward the sunshine, and shadows will fall behind you.”— Walt Whitman
Your news feed of the day must have come across a minimum of three instagram influencers. No scrolling down without watching these trusted figures posting their viral content. Thereby, social media has become the virtual storehouse of today.
Beauty and related content has a great reach and influencers belonging to that niche are often admired on the high side. Joelle Mardinian is one such top social influencer with over 19.9 million followers on Instagram along with 3.2 million on Facebook.
More About Joelle Mardinian
A TV host, makeup artist, entrepreneur, influencer and even a creative director; Joelle Mardinian is a versatile personality shimmering with talent and beauty.
Mardinian, from Lebanon and later moved to London to have a look at make-up tutored by famous artists. She later moved to Dubai and started her TV profession on the MBC channel, hosting a sports activities program.
Later, she was exceptionally chosen by the same to present her own program, “Bisaraha Ahla” now known as “Maa Joelle Ahla” which focuses on beauty. In her television career, she has launched a new reality TV show called “Joelle Unfiltered” on Shahid VIP, described to be the “biggest show of my life,” and shows a side of her personal life.
She started her own beauty salon in 2008 and now it has 14 branches across the Dubai region. By 2013 an upgraded cosmetic clinic was open which also successfully extended to 5 branches. Her entrepreneurship succeeding to a huge extent led to the launch of a skincare brand owned in her name. The brand is named Joelle Paris.
The fan following in digital and social media
Her show on the MCB channel had a remarkable viewership of 90 million, across the world. Rising in fame, she has been featured on the cover of Arabisk London Magazine. Posting makeup and beauty-related content, she attracts millions of followers every day. EyeCandy for eye lenses, JoelleParis for skincare, Clinica Joelle for medical cosmetic-related consultation and Maison de Joelle for makeup are her pages of enterprise on Instagram with huge numbers following. Separate pages make her business grow and she’s become an iconic figure in the field.
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