As the affordable internet facility reached every household in India in 2016-17. The economy also digitalised with the introduction of BHIM and UPI-based payment apps. Almost everyone now had access to the internet and social media sites like Facebook, YouTube, Instagram, etc. Many people started following their favourite celebrities die heartedly, and this was the time when influencer marketing was about to witness a new era full of much bigger prospects for business to promote their brands and products.
In India Popular Actors, sportsmen, athletes, and even rooting content creators started to promote products for companies bagging good deals which got them hefty profits. But the ones who benefitted the most from this digitalisation were even small content creators with ingenious ideas who had the option to choose to be an influencer and earn through it. So, below I’ve mentioned 25 Top influencers from India.
- Bhuvan Bam – Bhuvan Bam has 14.8 million Instagram fans. He is an Indian comedian, singer, and writer. He got popular through his viral video on Facebook and later became Popular on YouTube and he currently has around 26.23 million overall subscribers on YouTube.
- Jannat Zubair Rehmani – Jannat has a total of 44.4 million Instagram followers. She is an Indian actress working primarily in Indian soap operas or Hindi Television shows. She can be seen in shows such as Kashi, Phulwa, and Tu Aashiqui. She has amassed a huge fan following on Instagram with over 44 million followers.
- Riyaz Aly – Riyaz has over 27 million Instagram followers, he is a popular TikTok Star, actor, and model. In the last few years, he has also delved into Fashion Blogging and is known for lip-syncing on TikTok over trendy audio and video topics on the internet and popular current songs.
- Kusha Kapila – Kusha has around 2.6 million Instagram followers and she is famous as a content writer and actress. She initially became a social media celebrity through a viral clip and then through her amazing personality, she has crafted a space for herself as a social media influencer.
- Avneet Kaur – Avneet Kaur has 32.6 million Instagram followers and she is popular as an actress, dancer, and model. She has appeared in Indian T.V shows such as Chandra Nandini and Aladdin.
- Diipa Buller-Khosla – Diipa has a fan following of around 1.8 million followers on Instagram. She is an Indian fashion/Beauty Influencer and the founder of indewild, a company creating beauty products.
- Arishfa Khan – Arishfa has a fan following of around 29.4 million followers on Instagram. She is popular as an Indian Actor and model. She has appeared in Hindi Television serials such as “Veera”, Uttaran, and Meri Durga.
- Nikhil Sharma – Nikhil has 1.4 million followers on Instagram, He is a lifestyle vlogger from Mumbai India. He posts daily life vlogs of his local biking trips and even his major biking trips to popular destinations in the Himalayas.
- Siddhartha Nigam – Siddhartha has 10.6 million Instagram followers and he is famous as an Indian actor. He is known for being in Hindi Movie Dhoom 3 and TV serials such as Chakravarti Ashok.
- Komal Pandey – Komal Pandey has 1.7 million followers on Instagram. She is famous as a video content creator; she is also a fashion influencer. She can be seen posting her pictures in different outfits which looks quite mesmerising.
- Awez Darbar – Awez has 23.8 million followers on Instagram and he proclaims himself as a content creator. He got popular through the video-based social media app TikTok, He was one of the popular faces on that social media site.
- Farah Dhukai – Farah has 6.3 Million Followers on Instagram. She is popular as a beauty blogger and makeup artist. She is also quite popular on YouTube with 2 million+ subscribers.
- Manav Chhabra – Manav has 1.8 million followers on Instagram. He is famous as a social media influencer. He has a huge Indian fan following backing him. He got popular through Musical, a video-based social media app.
- Dolly Singh – Dolly Singh has over 1.4 million Instagram followers, she has become an internet sensation in recent years through her digital content. She is also an actress, working in the web series “Bhaag Beanie Bhaag”. She has amassed a huge fan following through her funny vines and videos related to fashion.
- Aashna Shroff – Aashna shroff has around 963 thousand followers on Instagram. She is popular as a fashion expert famous for her beauty blogs and vlogs. She is a YouTuber, Blogger, Entrepreneur, and social media Celebrity.
- Mithila Palkar – Mithila Palkar has roughly 3.6 million followers on Instagram. She is an Indian actress, known for her characters in many YouTube and OTT web series such as “Girl in the City” and “Little Things”.
- Anam Darbar – Anam Darbar has around 2.7 million Instagram followers. She is an Indian Content Creator. Apart from her content, she is also popular as the daughter of veteran music composer Ismail Darbar.
- Masoom Minawala – Masoom has around 1.3 million Instagram followers. She is a Fashion based Content Creator plus an Entrepreneur and an Investor. She has been listed in Forbes 30 under 30.
- Tamanna Roashan– She has roughly 2.7 million Instagram followers. She is the founder of DressYourFace and the best-selling Tamanna Palette. A certified makeup artist.
- Anushka Sen – Anushka has a strong fan base of 38.7 million Instagram followers. She is an Indian Television actress and model known for her role in Baal Veer, an Indian fantasy show.
- Kenny Sebastian – Kenny has 1 million Instagram followers. He is popular as a Stand-Up Comedian. And has been on popular OTT platforms such as Netflix and Amazon.
- Srishti Dixit – Srishti has 758 thousand followers on Instagram. She is a digital creator, who talks about mental health-related issues and Meditation.
- Irene KhanIrene – She has roughly 504 thousand Instagram followers. She is primarily a beauty content creator but as she’s also a mommy she also posts content related to being a mom.
- Ami Desai – Ami has around 178 thousand Instagram followers she is a Digital content creator and her content is closely related to Irene’s content. She also explores the field of beauty being a mom and shares lifestyle vlogs.
- Faisal Shaikh – Faisal Shaikh has over 28.3 million Instagram fans. He basically got popular on TikTok and grew his fan following on other social media websites through that app. He usually posted his lip sync videos on that app.